Starling Bank
During my time at Starling – the UK's leading challenger bank – one of the main projects I worked on was the multiplatform nationwide campaign 'Off The Ground'. The campaign was made in collaboration with Wonderhood Studios, BlinkInk and our internal creative studio. Spanning TV, radio, outdoor and social it follows the journey of a small business owner. Designed to build awareness within the small business market and reinforce Starling’s proposition as a national UK bank.
Role: Brand guardianship, creative direction, art direction and copywriting.